The Ayn Rand Institute has announced a $2 million fundraising campaign—the Atlas Shrugged Initiative—in an unprecedented effort to increase readership of Ayn Rand’s best-known novel, Atlas Shrugged.

The impetus behind the Atlas Shrugged Initiative, explains ARI President and Executive Director Yaron Brook, is the fact that “At no time in history has there been greater public interest in Ayn Rand’s Atlas Shrugged. And its message has never been more urgent.

“The torrent of destructive, statist policies emanating from Washington represents both a crisis—and an opportunity. Through the Atlas Shrugged Initiative, we intend to capitalize on the soaring grassroots interest in Ayn Rand and her ideas.”

Visit the Ayn Rand Institute’s Atlas Shrugged Initiative campaign page to learn more or to support this campaign.